Website Registration Strategy

Filed Under (Real Estate Website Conversion Strategies) by Lou Lynch on 27-02-2009

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regWebsite registration is one of the most important pieces of the conversion process when it comes to real estate websites. Websites void of user registration convert at such a low rate, the cost/benefit quickly becomes unbalanced, stunting the website’s ability to sustain itself. On the other hand, websites that practice strict registration prior to the display of real estate listings fail at effectively converting users to customers as users simply won’t register. The answer lies somewhere in between, something I like to call a hybrid registration.

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