Writing Great Content for Your Real Estate Website
When building a real estate website, it is easy to get carried away with the way it looks rather than the information that it provides. While it is important to have an attractive website it is more important to have good content that is well written and to the point. The information your website provides [...]
The Sales Cycle of the Web Lead
According to recent data, more than 70% of real estate web leads are not ready to buy (or even look at) homes until 90 to 120 days after they first register on a real estate website. In fact, the majority of the leads that are in the 90-120 day period are non-responsive and simply not [...]
Website Registration Strategy
Website registration is one of the most important pieces of the conversion process when it comes to real estate websites. Websites void of user registration convert at such a low rate, the cost/benefit quickly becomes unbalanced, stunting the website’s ability to sustain itself. On the other hand, websites that practice strict registration prior to the [...]